1 1

Xander

Xander

Basic Information

  • Account Owner: Xander (DOP/Gaffer, based in Seoul, South Korea)

  • Instagram Followers: 16K

  • Number of Posts: 311

Content Positioning

  • Main Creative Focus: Film production, covering cinematography equipment, lighting gear, filmmaking techniques, and behind-the-scenes work, alongside professional activities and industry interactions.

  • Content Characteristics:

    • Practicality: Frequently shares hands-on experiences with gear, including functionality and operational tips.

    • Professionalism: Content revolves around filmmaking technology, appealing to industry peers and enthusiasts.

    • Contextualization: Integrates real production scenarios to demonstrate equipment applications and workflows.

  • High-Frequency Hashtags & Audience Interests:

    • #filmmaking: Attracts professionals and enthusiasts interested in the full filmmaking process

    • #cinematiclighting: Targets specialists focused on cinematic lighting setups and effects

    • #videoproduction: Appeals to video production practitioners and learners

    • #카탈로그 (Catalog): Connects to his professional team, attracting potential collaborators within the industry

    • #cinemalens: Engages photography and film professionals interested in cinema lenses

    • #영상장비 (Film Equipment): Appeals to audiences following a broad range of film gear

    • #lighting: Reaches users interested in lighting tools and techniques

    • #camera: Targets camera users and enthusiasts across photography and filmmaking

Brand Collaboration Value

  • Audience Profile:

    • Core Group: Film industry professionals including cinematographers, gaffers, and video producers

    • Extended Group: Photography enthusiasts, film students, gear aficionados

    • Potential Group: General audiences interested in behind-the-scenes filmmaking, as well as gear buyers and distributors

  • Past Collaborations: cinegearfactory, Arri Asia, DZOFILM, wearecatalog, Hollyland, Gentree, CL Media, SLR Rent, SLR Studio, Betty Luminous, Blazar Lens, Sony Cine, PMI, Aputure

  • Potential Collaboration Categories:
    Cinematography equipment (cameras, lenses), lighting gear and accessories, filmmaking support tools, post-production software and hardware, professional training programs, and film studio/venue partnerships

Reasons for Recommendation

  1. High Professionalism: Content is deeply rooted in the filmmaking industry, offering brands authoritative and professional promotion while reaching highly relevant audiences.

  2. Strong Practicality: Equipment reviews and demonstrations are grounded in real-world usage, fostering trust and driving product credibility.

  3. Extensive Collaboration Record: Proven experience working with leading industry brands ensures smooth and effective partnerships.

  4. Targeted Audience Match: Audience profile closely aligns with the cinematography and filmmaking sectors, enabling precise marketing and enhanced industry visibility for collaborating brands.

View full details